Microsoft Windows 10 or not

Today I am comparing the various version of Microsoft Windows, there are mainly 4 different versions available, Windows 10 Home, Pro, Enterprise and University. The difference between the versions is clear, the only problem is the cost, another alternative would be to install Microsoft Windows Server, which I suppose is the evolution for IIS and […]

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Development of an e-Commerce site

Nowadays, e-commerce has become truly global, and there are many platforms on the market, from Shopify, to Magento, offer solutions for new and wannabes digital marketers. However, the biggest of the corporations such as e-bay or amazon, have built their entire ecosystem upon serving the market of buying and selling online, thus becoming online marketplace. […]

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Social Media’s Age

In 2012, i published in Regents University a Thesis by the title: To What Extent did Social Media Influence Integrated Marketing Communication, with the aim of analysing the influence which Social Networks and Social Media have on Marketing Communication, at that point I was introduced to Pinterest at the time, was a relatively new social media […]

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